Paid Search (PPC) Campaign Specialist Job at Americaneagle.com, Des Plaines, IL

aHR1ZzZkOEgxaUhya1lDczVQQWF6SmhXVGc9PQ==
  • Americaneagle.com
  • Des Plaines, IL

Job Description

Americaneagle.com is a family owned web design, development, and digital marketing agency with a passionate belief in the power of technology to positively transform business practices. Our focus is helping customers grow and achieve success in the digital space. We cover a variety of different industries, including ecommerce, associations & nonprofits, government, healthcare, sports & entertainment, transportation and more. The company was recently named by Built in Chicago as one of the best places to work and to Inc.com's list of 5000 fastest-growing private companies for the past eight years.

Americaneagle.com is seeking a qualified Paid Search (PPC) Campaign Specialist to join our growing digital marketing team. The primary function is to facilitate day-to-day execution of search engine marketing programs for clients ranging from small to mid-size companies up through Fortune 100 corporations. This person should be highly skilled in online advertising and pay-per-click strategy. They will be responsible for improving clients' paid website leads through planning, coordination, management, and monitoring of varying PPC campaigns.

Responsibilities:

  • Planning, setting up, and managing PPC campaigns for clients.
  • Tracking, analyzing, and reporting results on campaign performance.
  • Understanding clients' digital marketing goals in order to translate goals into executable strategies through ongoing maintenance and enhancements.
  • Owning the entire paid search channel, driving numbers, converting into real leads and ultimately revenue.
  • Identifying KPIs and completing work as needed to improve clients' ad performance.
  • Conducting keyword research, advising on ad spend and ad placement, testing ad copy, and optimizing campaigns for lean performance.
  • Working with production teams, ensuring website is optimized for PPC success.
  • Working with design teams to provide creative direction.
  • Staying current on PPC / SEM practices and collaborating with peers on the Digital Marketing team.

Requirements:

  • 3+ years of PPC / SEM experience.
  • Google Ads & Google Analytics Certified with experience in Google Tag Manager.
  • Highly proficient with all types of Google Ads including: Search Ads, Display Ads, Remarketing, Google Shopping Ads, YouTube Ads, etc.
  • Experience with additional ad platforms including: Yahoo! Bing Network, Amazon, Facebook, Advertising.com, AdRoll, LinkedIn, Pinterest, Twitter, etc.
  • Skilled in Google Analytics and able to set up and troubleshoot complex conversion tracking.
  • In depth understanding of search engines, up-to-date techniques, ranking factors, and principles for sound SEM strategy.
  • Knowledge of web design technologies (HTML, JavaScript, CSS, etc.)
  • Excellent interpersonal skills, including the ability to articulate complex concepts both verbally and in writing to clients.
  • Strong time management skills.
  • Comfortable working in a fast-paced, team-based environment.
  • Ability to think logically and develop practical recommendations for clients to support their digital marketing strategies and efforts.

Americaneagle.com provides its employees with an energetic work environment and opportunities to further develop their skills. Our dedication to growing our team is how we can produce excellent sites and applications for our clients. We do all of this while maintaining a family value focus and pushing for a good work-life balance. The US-based salary range for this full-time position is $50,000- $90,000 per year. Within this range, individual pay is determined by job-related skills, experience, and relevant education or training. At Americaneagle.com, we are committed to providing a comprehensive benefits package, a positive work environment, company activities and more. To see our benefits and what we have been up to, click here!

Job Tags

Full time,

Similar Jobs

Crime Scene Resources, Inc

Forensic Specialist Job at Crime Scene Resources, Inc

 ...Duties Key Responsibilities: Operate within multiple forensic disciplines such as: Crime scene investigation Lab processing...  ...REQUIREMENTSEducation:~ Associates degree or equivalent in Forensic Science or related field. Experience:~1-2 years experience in same... 

Robert J Digilio CPA PC

Bookkeeper Job at Robert J Digilio CPA PC

 ...Job Description Job Description Local CPA firm looking for a local bookkeeper to work in Tewksbury office 3 days a week. Working knowledge and experience of QuickBooks Online is required. Other office tasks will be assigned as well. 3 plus years of bookkeeping experience... 

STAQ Pharma Inc

Human Resources Support Intern Job at STAQ Pharma Inc

 ...Job Description Job Description Job Summary: The Executive Assistant/HR Intern provides high-level administrative support to the leadership team. This role requires exceptional organizational skills, attention to detail, discretion, and the ability to manage multiple... 

Kaiser Permanente

Temporary Seasonal Sp Unit Staff RN Hospital - ICU - Part Time Night Job at Kaiser Permanente

 ...skills, competencies, and behaviors: Leadership: + Upholds Kaiser Permanente's Policies and Procedures, Principles of Responsibilities, and...  ...Care course within prior 12 months. Education + Completion of RN Program. License, Certification, Registration + Registered... 

Faraci Lange, LLP

Legal Nurse Consultant Job at Faraci Lange, LLP

 ...Job Description Job Description Description: We are seeking a Legal Nurse Consultant to assist our attorneys in the day-to-day evaluation and prosecution of medical malpractice claims with potential involvement in other personal injury claims and medical product...